A ton of streetwear companies have been producing World Cup inspired designs for the summer, and finally a high fashion company has tried it’s hand at the trend. Using its classic baroque pattern, Versace has created a “Versace Loves Brazil” t-shirt inspired by the vibrancy of Brazilian soccer culture. Be prepared to throw down some money though, as these retail at $690.
A lot of brands have been coming out with some World Cup inspired gear. Of course, with Nike Skateboarding and Hurley both being Nike brands, it seems obvious that they would create a soccer-inspired collection for all the World Cup buzz going on. Nike SB has created different color variations of some of the Nike National Team jerseys in the past. This year, they overlaid the US and Brazil jerseys with a tropical camo pattern. Another brand to capitalize on the popularity of the World Cup includes LRG with their Brilliant Youth Collection, which showcases their take on older versions of the Brazil, Spain and US jerseys.
Nike recently opened a soccer-only store in Brazil, the first of its kind in the World Cup host country, in the legendary Rio de Janeiro neighborhood, Copacabana. The store boasts three stories of everything related to Nike’s expansive collection of soccer gear. There is a synthetic turf pitch and goal post available for customers to use for testing out Nike boots, including the new Magista. The space is also decorated with art by graffiti artist, Mateu Velasco.
Nike recently unveiled a Tropical version of their popular Mercurial boot. Like Adidas, Nike has been taking inspiration from the Amazon Rainforest which is mostly located in Brazil, where the World Cup will take place this summer. Arena de Amazonia is one of 12 stadiums that will host World Cup games, which is located in Manaus, a city with the Brazilian Jungle as its backyard.
Spain 1 – Italy 0. Goal from Pedro in the 63rd minute. Spain was in their recently released away kits.
Portugal 5 – Cameroon 1. Two goals from Cristiano Ronaldo in the 21st and 83rd minute, which put him ahead as the all time leading scorer for Portugal. Other goals from Raúl Meireles, Fabio Coentrao, and Edinho. Vincent Aboubakar had the lone Cameroon goal. Portugal was in their recently released Nike kits.
Brazil 5 – South Africa 0. Neymar netted a hat trick and now has 30 goals in 47 International matches for Brazil. This leaves him only 2 goals shy of the top-10 all time scorers for Brazil. The World Cup hosts wore their yellow home jerseys in the first half and switched to their new blue away jerseys for the second half.
In the first half of today’s friendly against South Africa, Brazil wore their traditional yellow kits, but then switched in the second half to their blue away kits just released by Nike. The jersey features tonal blue stripes with tiny geometric circles and diamonds taken from the Brazilian flag. The blue background is also meant to represent the ocean and popular surf culture along the coastline of Brazil.